Google recently created a search option for businesses to find Google Adwords Certified professionals and companies more easily. The search engine lists all of the companies that have completed the Google Adwords certification tests and who have completed the business information in the Google Professional admin panel.
In addition to the badge that is available, like the image above, this search engine provides more credibility to Google Certified professionals and depending on how Google chooses to promote the search engine could lead to an increase in traffic and new business for many of the companies. Especially if Google chooses to advertise against some of the better keywords to promote their database of certified professionals.
I found it a little surprising that there are only 442 certified professionals and certified companies. Although the criteria is different to become a qualified individual versus becoming a qualified company, I would have guessed that there would have been more of each. The test is not very easy to pass and my guess is that many attempt to pass without reviewing the material beforehand and therefore are disappointed with the results. It is a course that I would recommend that all advertisers that are working with Google Adwords should take because it begins to give you an idea of how Google looks at advertising, how it prices clicks, and how it determines placement.
Hopefully, this search engine is promoted properly and has an impact for the professionals and companies who have taken and passed the Google Adwords Certification exam as that will lead to more people taking the exam and provide a good resource for businesses to find quality campaign assistance.
You can view my Google Adwords Certification or search the database of qualified professionals.
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